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Campaigner offers a wide range of tools and features that online marketers will find very enticing. From business-specific email templates to pricing options designed to attract both large-volume professional marketers and the "little guy" who is just starting out, the prices are comparable to other email marketing systems available today and the features will hold their own against all of them.
Campaigner present a very serious and professional image from the word go which contrasts sharply from some other providers in this category who take a very relaxed and fun approach to email marketing. Although we found this a bit dry, some may appreciate the no nonsense business culture that Campaigner obviously embodies. Anyway, image is only one aspect of any product; we know that what is really important to you is content.
The Smart email builder is quite possibly the centre piece of Campaigner’s service. Users can choose from over 500 pre-designed email templates which they can then personalize and edit by adding their own content using a simple point and click interface which even those unconfident in their computer skills will master in no time. This is invaluable to new marketers trying to avoid a steep HTML learning curve, as well as to experienced marketers in the simple time-saving nature of the design. Furthermore, there is always an HTML edition option for the more experienced designers out there and users can also upload their own template. We were especially impressed with the built in image editing software which means you can achieve professional results without having to invest in additional expensive software. Furthermore, as the software is built in and online, you are not restricted to one workstation when designing your email marketing campaigns.
The fact that Campaigner emails have a 97 percent deliverability rate is also impressive and something worth noting for the purposes of comparison with other products. They achieve this through strict adherence to anti-spam policies and standards and also make a big effort to educate their users on this. This not only increases your own delivery rate, but also protects your business’s online reputation. For example, before you send out any campaign, Campaigner will check your emails and flag any potential issues. Users can then correct these issues and prevent their emails from ending up straight in their subscribers’ junk email folder. Also, and more importantly, this way you will ensure that you are not blacklisted which can be lethal to any budding online business.
Campaigner offers a convenient search feature that all users can utilize in order to find their way around the website. Use it to find the answers to specific burning questions about the great tools for email marketing Campaigner provides. In addition to the search feature, there is a toll-free number for assistance and support, as well as email support and live chat. Campaigner also provides an in-depth training program so that users never need feel lost or confused at any point in their email marketing campaigns. Although we did read about some poor customer service experiences from other users, we received a speedy and informative response.
Although other programs have a few additional features which Campaigner lacks, the quality and simplicity of Campaigner more than make up for this. Advanced users will appreciate the straight to the point usability of Campaigner, whilst beginners need not be put off by what may appear a very serious platform. Prices are competitive and the support is certainly adequate. Our only serious disappointment was the lack of a free trial that does not require a credit card. Yes, the first 30 days are free, but this then automatically rolls into a paid plan. We have total confidence in Campaigner’s no hidden fees, easy cancelation policy, but the truth is it just represents extra hassle that the modern internet user does not expect. Especially when free, zero commitment trials are fast becoming an industry standard in this category. This said, Campaigner’s website and product tour are very informative and may be enough to convince you on their own. Check them out by clicking here today!
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